8 Insights You Can Gain from Competitors’ Top Pages

Have you ever wondered how your competitors drive traffic to their pages? Or how they choose the focus of their digital campaigns? Now you can fully satisfy your marketing curiosity with Top Pages a stunning new feature that is only available to paid users of Semrush Traffic Analytics.  Is it worth the price? See for yourself:…

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How to Use Google Trends to Compare Search Terms

Most marketers start and end their keyword research with traditional tools. However, Google Trends is a powerful tool to understand keyword popularity over time, create relevant content, and publish them at the right time. For new brands that are unsure where to begin, Google Trends helps you to: Identify if your niche is viable Determine…

Google Autocomplete: How to Get Rid of Trending Searches

Get Rid of Trending Searches & Google Autocomplete We’ve all spotted some of the quirky or hilarious suggestions that can appear when we search on Google. While most of the time it can be interesting to see what’s trending, Google’s Autocomplete feature isn’t always helpful.  Here’s how to turn off trending searches and Google Autocomplete…

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Everything You Need to Know About Core Web Vitals: The Most Common Issues and How to Overcome Them

With the last phase of the rollout taking place back in August 2021, the Core Web Vitals update is already here. This means that we can now move on from preliminary assessments and identify some common patterns. Our extensive Core Web Vitals study covers the following areas: Taking historical data, we reviewed how update-ready both mobile and desktop websites…

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9 Steps to Perform a Technical SEO Audit for a Client’s Blog

In our most recent SEO Reality Show episodes, we took readers through the agency’s process for setting up and launching Edelweiss Bakery’s blog: Finding potential topics Preparing a content plan Choosing an impactful blog theme Creating technical instructions for third-party content writers tasked with bringing the content to life.  In the meantime, the bakery’s web developers installed a…

The Result of an SEO Split-Test: Does Adding Your Brand or Target Terms to Titles Matter More?

Before you start: what do you know about SEO split-testing? If you’re unfamiliar with the principles of statistical SEO split-testing and how SplitSignal works, we’re suggesting you start here or request a demo of SplitSignal.  First, we asked our Twitter followers to vote: Only 33% of our followers guessed it right! The result was negative. Read the full case study to find…

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How to Create a Content Calendar: A Guide

A content calendar streamlines the organization of your marketing strategy, increases efficiency and saves time. But what are the best strategies, tools, and methods for creating one, and how do you come up with engaging content ideas?  In this guide, we’ll show you how to build a great content calendar. We’ll also include tips from our…

The Only 8 Link-Building Tools You Need in 2021 (Free & Paid)

Link building has been my passion for nearly a decade. Before working for Ahrefs, I worked as a link-building consultant, helping dozens of clients build hundreds of links. What I learned during this time is that you don’t need dozens of link-building tools. You just need a few of the best ones. And in 2021, I’m convinced…

6 Important Insights About Title Tags (953,276 Pages Studied)

Google’s recent switch to relying less on title tags to generate SERP titles caused a stir in the SEO industry in August and September. The feedback from SEOs has been rather harsh. There’s no wonder, given some of the initial failures of the new system. Here’s one of the worst title tag rewrites that I’ve seen:…