30-second summary: Video marketing is more than a trend; it’s a must. But most companies are leaving out a key ingredient to ensure customers engage with their videos: captions and subtitles. Captioning videos in English or subtitling them in other languages has been proven to greatly boost the success and accessibility of online video content….
30-second summary: According to Magisto, 60% of businesses already spend more than a quarter of their marketing budget on video. Animoto states that 60% of consumers who buy from a brand say they discovered it on social media. Marketers have some common misconceptions that creating videos is too time-consuming, expensive, or complex. Fortunately, none of these assumptions…
There are More than 6 billion hrs of video streamed on YouTube every month. That is an hour of video for everybody on earth, being viewed month-in, month out. 100 hours of videos are submitted to YouTube every second. Video elicits an emotional reaction you might say that no other media may. YouTube is the…