Archive for Category: Healthcare

how to recover from medic update

How a physician review website recovered from Google’s ‘medic’ update

This website in the healthcare niche was hit badly by Google’s “Medic’ update on 1st August. To our astonishment, this website saw massive results & quick recovery after removing the Google auto-translate plugin and rating schema from their translated...

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How Cleveland Clinic got 570K Social Media Followers & 545% ROI With Content Marketing

The Root of Human Connection in Healthcare Marketing & Communications Is Empathy. (Patient Experience Summit 2017) Cleveland Clinic is a perfect example of using empathy to connect to patients on the internet. They understood the emerging health issues in...

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